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Layering human intuition onto the architecture of science and technology


Page Street Symbologies logoOn-line/Off-line: Product and Service Logo

by Matt Weilert

Page Street Symbologies is the development arm of the Rock Eel Café. The logo represents a language-independent scalable mapping symbology that allows the same format to guide people within a single room, scale up to within a building, within a city to half-way around the world, then scale back down to the pinpoint destination. Like the transitions of example nine, the physical waypoints on the street coincide with their printed or on-line representations.

Visit the Temporary Home of the Hoot Owl of On-line Research to see the PSS logo in place.

As is always our goal, this page works on Netscape, IE and Opera. 

Fast. Clean. Compliant. Orchidesign™ is only from Rock Eel Café. 

Contact us today!
Learn how Rock Eel Café can
leverage your technology investment,
both on and off the web. 

Visit the Hoot Owl of On-line Research:
Have you fallen prey to three-click groupthink?
Read this article from The Industry Standard to find out!
The print edition of this article appeared 20 March 2000, p. 101

Of Related Interest

  • Jakob Nielsen's Use It website discussing ergonomics, user interface and much more.

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